Slinger Expands Distribution In Latin America

BALTIMORE, Dec. 06, 2021 (GLOBE NEWSWIRE) — Slinger® (OTCQB: SLBG), a leading connected sports technology company, today announced its newest distribution agreement, with BrandsInc in Ecuador. BrandsInc was established in 2014 with the mission to bring a better experience to sports fans and consumers in the country looking to buy products from top global brands. They possess a strong understanding of the Ecuadorian sports and tennis market and have helped to grow popular tennis brands in the country, including Dunlop, Yonex, Gamma and Diadem.

Tennis in Ecuador is growing in popularity, with many talented young players leaving to play collegiately in the United States, as well as a very strong recreational scene with tennis clubs, schools and facilities across the country. “We are thrilled to be able to represent Slinger in our home country of Ecuador,” said BrandsInc CEO Bruce G Valle. “We hosted an event in Quito in late November where the Slinger Bag stole the show, captivating the interest and attention of everybody in attendance. We know there will be very strong demand for this innovative ball launcher from tennis players in Ecuador.”

The Slinger Bad event hosted by BrandsInc was headlined by Nicolas Lapentti (the former world No. 6 who reached the semifinals of the 1999 Australian Open). Other famous professional tennis players from the country include retired legends Andres Gomez, who won the 1990 French Open, and Pancho Segura.

“We are thrilled to find such great partners in Ecuador and expand our agreements throughout Latin America in recent months,” said Slinger CEO Mike Ballardie. “BrandsInc has done great work with many reputable tennis brands, they know the tennis market in the country in great detail, and have a very creative strategy to get the Slinger brand and Slinger Bag in front of the country’s most avid tennis players.”

The Slinger Bag has quickly become one of the most sought-after consumer tech products in tennis, receiving widespread acclaim in the process and is now sold in 65+ countries on five continents and has achieved distribution deals worth over $250M over the next five years.

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Slinger® is a leading connected sports company focused on delivering innovative, game improvement technologies and equipment across tennis and other ball sports. Slinger® enhances the skill and enjoyment levels of players of all ages and abilities and is initially focused on building its brand within the global tennis market, through its Slinger Bag® Tennis Ball Launcher and Accessories. Slinger has underpinned its proof of concept with over $250M of retail value in global distribution agreements since the Spring of 2020 for the Slinger Bag®. Led by CEO Mike Ballardie, the former Prince CEO and Wilson EMEA racquet sports executive, Slinger® is disrupting what are traditional global sports markets with its patented, highly transportable, and affordable Slinger Bag® Launcher and its suite of connected app and SaaS services.

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